Episode 24: Is there a strategy for church social media?
"How should we be using social media in the church?"…
…is a question Laurel and I are asked regularly! We church folk, or at least us old ones, like a good, catchy formula to simplify strategies.
One way to encapsulate the strategy for using social media in our vernacular is to call it an iStrategy: inform, interpret, and invite. Here is that iStrategy on how we use and plan our social media in a church setting. In my opinion, there are three purposes for using social media in business and we will translate them into our use in the church.
“Help others see the church as a community of people that aren’t all the same, but are committed to being in community and mission with each other.”
THAT ONE THING TIP SEGMENT
This weeks episodes includes some Pro Tips from Laurel and Mark as they walk through the iStrategy points.
RESOURCES FROM THIS EPISODE
Connect with Laurel and her social media management business Laurel’s Socials @Laurelsocialsofficial , or by emailing her at laurelsocials@gmail.com.
Connect with Mark Wilson, Instagram: @markwvol @churchcmo, Facebook: /markwilson1965, or email Mark at mark@churchcmo.com
