Episode 15: Social Media, HELP!
If we learned anything in 2020, it was that our ability to connect with our audiences online and even transact business digitally was necessary for survival. And now as we are pulling out of the pandemic restrictions, I think that cat is out of the bag.
So if you are a small business, a church, or a musical artist, you better have a digital marketing strategy to not just build awareness but to grow your business or church. Social media is becoming more and more critical to connect with your prospects and customers, not only to push information to them but as a 2-way communication tool.
Today we are going to lean into Laurel's experience and expertise working with social media…
“Don’t use social media to impress people, use it to impact people!”
THAT ONE THING TIP SEGMENT
Laurel shared that two keys to improving your social media is to first really identify who you are and how you want to be perceived by your audience. And second, find a social media publishing tool (an aggregator) to help you plan, schedule, and monitor your social media posts. Finally, if you don’t have the time or need expertise, check out Laurel’s Socials, a social media publishing and management service by emailing Laurel - laurelsocials@gmail.com to find the package that fits your needs.
RESOURCES FROM THIS EPISODE
Learn more about Laurel’s Socials on Instagram LaurelSocialsOfficial.
Connect with Laurel and her social media management business Laurel’s Socials, by emailing her at laurelsocials@gmail.com.
Connect with Mark Wilson, Instagram: @markwvol @churchcmo, Facebook: /markwilson1965, or email Mark at mark@churchcmo.com
